Print full document Table of contents Content Our vision for the future is to transform the Boroondara customer experience into one that places the customer at the centre and delivers a more seamless, convenient and empowering experience for all customers. Current state Customer Service Model In a customer service model, customers have to navigate an organisation’s structure, to access products and services on an interaction-interaction basis. Future state Customer-centric Model In a customer-centric model, decisions and services are designed with users at front of mind, to give customers the experience of the organisation moving around them Our vision is supported by a set of principles which describe the future customer experience we want to deliver and guide our decision-making, design and evaluation of our success. Knowledgeable We are competent and confident in assisting and educating our customers. We know who can help them if we can’t and will connect them. Personable We are approachable, friendly and open with our customers. We use their language to talk to them and empathise with their situation. Accessible We empower our customers and provide choice and convenience through user-friendly, reliable, available and intuitive touchpoints. Responsive We engage empathetically with our customers to provide timely, proactive interactions that meet community and customer expectations. Seamless We shield the customer from our internal operations to provide a whole-of-customer, ‘one- stop-shop’ or ‘single point of entry’. Efficient We deliver cost-effective, efficient and valuable services that are insight-driven and prioritise a great customer experience. Pagination links Our improvement strategy Strategic objectives Our 6 strategic objectives
