Larger annual events will be complemented by more regular events, such as weekend music performances, film nights and community-led activities. A vibrant events program will be supported by event-ready spaces.
These will draw new visitors to the precinct, allow for new and exciting use of space, and bring community life out onto the street.
The success of existing events such as Kris Kringle and the Auto Classico shows an appetite for larger events that bring the community together. Maling Road has potential to host a European-style winter festival, and can seek to capitalise on national and statewide events such as the Victorian Food and Wine Festival and Australian Heritage Week.
A creative community
Theatre Place is the heart of the precinct, and with new events infrastructure, such as power and lighting, it will become a prime location for local festivities.
We will encourage trader- and community-led events, such as food festivals, fashion parades, community dance classes and school eisteddfod performances.
Child and family friendly activities can also be programmed to make the most of the safe space that Theatre Place provides.
We will work with local stakeholders to target events that support local traders to attract visitors and help stimulate the night-time economy and bring the precinct to life after dark.
Timeline
An events program is being developed and will be ready to commence when it is safe to do so in line with Victorian Government regulations around COVID-19 restrictions.
The installation of event-ready infrastructure at Theatre Place will occur in future years and we will continue to liaise with stakeholders and adjoining properties as the project progresses.
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More information
To learn more about Maling Road’s heritage village upgrades:
- visit the Maling Road placemaking page
- download your copy of the Maling Road Place Plan and refer to pages 16 - 17
Download the Maling Road Place Plan
For more information about the project, contact the Placemaking Team at [email protected] or call (03) 9278 4444.