From marketing strategy to creating videos

Videos are an important and accessible medium to communicate with your target audiences, clients, staff and other stakeholders.

In this session, Keith Rhodes will cover:

• Selecting audience niches – knowing their problems or desires
• Selecting social media platforms and tailoring content to each
• Some typical types of videos for business
• Brainstorming titles
• What makes a good title and thumbnail
• Writing a script
• Execution – time to make the videos.

Accessible features at this space

• Accessible car parking
• Automatic doors
• Accessible toilets
• Clear signage
• Quiet areas